I can totally see your point. I would not consider that a blog though… It’s just news in a blog format and for commercial purposes. Who wants to be spammed by that? me neither… You are just trying to get in front of customers for a client to get them to go to their website. Thats sales, markering and advertising not blogging.
Having said that, I do agree that its a legitimate “form” of blogging from a technical perspective. So yes, if you are not blogging as a real writer yourself and you don’t have people that want to follow it, you obviously don’t want followers or notifications. Agreed.
Anyway, back to blogging. Mailchimp RSS trigger is a solution indeed, I did not think about that. However it proves my point as well.